joshua said:

NONE of us (not even bowerbird) is expecting Joe Sixpack to have the conversion tools loaded on his computer.

i expect that joe sixpack won't _need_ a "conversion tool" because my viewer will give him more e-book functionality from z.m.l. plain-text than any other format/viewer gives him. and if it happens he _does_ need a conversion for a good reason, then i'll build that conversion routine into my program for him... so i _do_ expect that he'll have a conversion tool on his computer, but i _also_ expect that he'll never find any good reason to use it... (in the long run, anyway. but until my viewer is ported to the pda, and to web-servers, an .html converter will probably be necessary.) -bowerbird